The100% recyclable Craft Collection from Ecorugs by Louis De Poortere brings striking geometric rug designs that echo the quality of papercut and linocut art techniques.
Craft is a series of five rug designs with bold aesthetics. In Papercut, Lucia, Cobblestone, Chess and Kuba, homes will find abstract motifs from the Bauhaus movement and Congolese art, bold ‘50s retro graphics and deconstructed checkerboard patterns. With bold colour combinations and a handcrafted quality to shape formations and colour applications, the series is another example of Louis De Poortere’s mastery of its craft.
All new for 2024, each jacquard flatweave design is made in Belgium in a range of colours and sizes, including circular, and is hand finished to guarantee quality.
Alan Russell, sales director, Louis De Poortere, says: “Craft’s designs are a bold expression of individualism. The strong modernist aesthetic and artistic character of each rug brings something special and ensures a stunning look in any home.”
Craft is part of Louis De Poortere’s Ecorugs collection, a bold move towards product circularity with 100% recyclable mono-material construction. Made entirely from polyester, every Ecorug can be recycled through the Take Care Program, which provides owners with a free return to the Belgian manufacturer. Once received, the rug is inspected before being cleaned and offered for re-use or recycled back into a brand new Ecorug.
“We’re absolutely thrilled to be bringing Ecorugs to the market as we believe it offers a genuine way for our business to be more sustainable,” continues Alan. “We can now guarantee that our rugs are not only high quality, but also easily recyclable. Ecorugs will help to preserve our planet, while upholding our philosophy of creating beautiful rugs.”
Currently, Ecorugs are made from 20% recycled polyester. Louis de Poortere aims to replace this with 100% recycled polyester by 2025.